Connected TV & Streaming TV Advertising
Connected TV & Streaming TV Advertising
Your One-Stop Shop
End-to-end media buying, creative optimization, and measurement for the TV screens your audience loves
Our Connected TV (CTV) and Streaming TV Advertising service helps you reach highly engaged viewers where they consume content. We combine strategic media planning, data-driven targeting, scalable creative, and rigorous measurement to drive awareness, consideration, and conversion across streaming platforms. From inventory sourcing to performance reporting, we handle every step of the process so you can focus on your core business.
What you get
Why it matters
Connected TV delivers premium, viewable reach with precise targeting at scale. By integrating CTV with your broader digital marketing mix, you gain a holistic view of how TV touchpoints contribute to your funnel and bottom line.
How We Work
01
We start by understanding your brand’s advertising objectives, target audiences, and key performance goals. Whether you’re focused on brand awareness, reach, or measurable conversions, this discovery phase ensures your Connected TV and Streaming TV campaigns align with your broader marketing strategy and deliver real impact.
02
Based on your goals, we develop a data-driven Connected TV and Streaming TV advertising strategy. This includes audience targeting, platform selection (CTV apps, OTT platforms, and streaming networks), ad formats, and budget allocation. Every strategy is customized to maximize reach, frequency, and engagement across premium streaming environments.
03
Once the strategy is finalized, we execute campaigns with precision. Your ads are delivered across high-quality streaming platforms using advanced targeting such as demographics, interests, household data, and viewing behavior. We continuously monitor performance to optimize placements, creatives, and frequency for stronger results.
04
We measure success using advanced analytics and attribution tools designed for Connected TV advertising. From impressions and completion rates to lift in website traffic and conversions, we provide clear, transparent reporting that shows how your ads are performing and where improvements can be made.
05
CTV and Streaming TV advertising is not a one-time setup—it’s an evolving process. We continuously refine targeting, creative messaging, and media buys based on performance insights. This ongoing optimization ensures your campaigns scale efficiently, improve ROI, and stay competitive in the rapidly growing streaming ecosystem.
Trusted by startups, creatives, and suits alike
Why us?
BENEFITS
Achieve scalable brand growth with data-driven Connected TV & Streaming TV advertising that reaches audiences where they watch most.
FAQs
Frequently Asked Brand Questions
01
Connected TV and Streaming TV advertising allows your brand to display video ads on smart TVs and streaming platforms like apps and on-demand services. It helps you reach audiences who no longer rely on traditional cable TV.
02
Unlike traditional TV, CTV advertising offers advanced audience targeting, real-time optimization, and measurable performance. You can target viewers based on demographics, interests, location, and viewing behavior, making campaigns more efficient and cost-effective.
03
CTV and Streaming TV advertising is ideal for businesses looking to increase brand awareness, reach cord-cutters, and run highly targeted video campaigns. It works well for local, regional, and national brands across many industries.
04
We track key metrics such as impressions, completion rates, reach, frequency, website visits, and conversions. Detailed reporting ensures full transparency and helps optimize campaigns for better ROI.
05
Budgets can be flexible depending on your goals, audience size, and platforms. We create customized media plans that maximize performance while staying aligned with your budget.
Portfolio
Connected TV delivers premium, viewable reach with precise targeting at scale. By integrating CTV with your broader digital marketing mix, you gain a holistic view of how TV touchpoints contribute to your funnel and bottom line.
ENCHANTING ENGAGEMENTS PAID SOCIAL CASE STUDY
REHAB FINANCIAL GROUP PAID SOCIAL CASE STUDY
